The Ministry of Economy of Montenegro will organise two Stakeholder workshops as part of the NEST Communication and sensitization actions for stakeholders and operators of the tourism sector. The first event will take place on 7.12.2020 and will be aimed at “Setting the path to Smart and Sustainable Montenegro's Tourism” by involving national and subnational institutions and actors into discussing the policy framework and future plans for fostering smart and sustainable tourism.
The workshop will see the participation as speakers of:
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MSc Srna Sudar, Expert for Sustainable Development, University of Montenegro
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Mr. Ranko Zeković, Ministry of Economy of Montenegro
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Ms. Goranka Lazović, Head of Sector for Tourism Development and Improvement of Competitiveness in Tourism, Ministry of Sustainable Development and Tourism of Montenegro
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Ms. Branka Žižić, Director General of the Directorate for Innovation and Technological Development, Ministry of Science of Montenegro
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Mr. Vuk Djukic, Strategic Planning, Market Research & Statistics, National Tourism Organisation
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Ms. Sanja Marković, Secretary of the Board of the Tourism Association, Chamber of Economy of Montenegro
Other institutions that will participate in the event include the Ministry of Science, the Tourism Organization of Kotor; the Tourism Organisation of Herceg Novi; Ecolabel Crna Gora d.o.o., and others.
By means of this event, the Ministry of Economy of Montenegro will develop a governance context to identify the strategic framework towards a smart and sustainable model of tourism in Montenegro. Participants will jointly identify a set of guidelines for developing a smart tourism community involving all relevant stakeholders in the shaping of the future policies in the sector.
As a second step of this process, the Ministry of Economy will organise a second online workshop, this time targeting entrepreneurs, which will be held on 18.12.2020. Entrepreneurs will be presented with the NEST project activities, programs and measures that encourage the development of tourism by the National Tourism Organization (NTO), Woman Entrepreneurship in Tourism by the Business Women Association Montenegro, and the existing financial mechanisms for strengthening the tourism economy in the country.
Then, they will be protagonists and will present their initiatives and business, falling within the following segments:
- Eco-certification
- Sustainable Mountain Tourism
- Urban Sustainable Tourism
- From Farm to Fork
- Domestic resources-international recognition
- Sport and Recreation for Tourism
- Woman Entrepreneurship in Tourism
The active participation of entrepreneurs will contribute to the reception of needs and challenges on the way to creating and strengthening the business environment to promote sustainable and smart tourism development of Montenegro.
Both workshops will be streamed on the project's official Facebook page at https://www.facebook.com/InterregNEST
